Sonya's posts

Social Media n00b

sticviews intern SonyaIf you don’t know already, I’m a social media marketing intern, and I’ve been working for a mere 2 months (more about me here) at sticviews. I’m completely new to this because my background is not marketing or social media. I thought I’d share about my journey while I learn how to use social media and maybe gain some advice along the way :)

Things I’ve learned so far:

  1. It matters how you present yourself visually.
    In many cases now, people’s first impression of you comes from your online personality. Having a well designed profile page is like having a smile and being well-dressed when you meet someone in person.
  2. Social media is personal!
    You really need to put yourself out there if you want people to interact with you, trust you, listen to you, etc. People seem to respond more to a real person than a faceless company.
  3. People don’t like spam, duh.
    But when you’re on the other side of things, it gets harder to tell whether or not you’re spamming! It takes time to be thoughtful about how to tell people about yourself, your company, or your product without being pushy or irrelevant.
  4. Put out content that people will naturally want to share.
    Your networks should naturally start expanding if people start telling their friends how cool you are or how cool the stuff you talk about is. Get people to care about what you have to say.
  5. Talk with people, not at them.
    Invite a conversation. You ain’t no preacher! Unless… you are a preacher, haha! (speaking of… I follow @PastorMark on Twitter)
  6. The technology and the standards are always changing!
    You want to be relevant, so keep up! Also, you have to be picky about what new technologies you want to use. Don’t download every new application there is – just the ones you will really use.

So naturally, since I’m a n00b at this, I have some questions for the more experienced users of social media:

  • When does content get too spam-y? When do you cross the line?
  • Is it okay to put out interesting/viral content that isn’t related to your product? How effective is it if you get a lot of people sharing your content but never remember what you’re selling or who you are?
  • How personal is too personal?
  • Is it worth it to buy an iPhone/smart phone so I can stay connected 24/7?

So, now, I need your help! I welcome differing opinions, links to good articles that will help me, or stories of how you’ve effectively used social media in marketing. Leave a comment, or chat with me on Facebook or Twitter

Check out sticviews’ Facebook, Twitter, and/or Youtube and give me some feedback on how me and Kat have been doing with our Social Marketing.

Cheers,
Sonya

Share

Who are these people? Pt. 2

I’ve been a little shy in letting everyone know who I am, but after Kat introduced herself, it seems I have no choice but to introduce myself. :)

My name is Sonya To,

and I’m one of the interns in the sticviews Social Marketing Team. I’ve been with the team since June 2009, and it’s been a blast being paid to write blogs, Twitter, and Facebook all day! Here’s a few tidbits about me:

  • I just graduated from the University of Texas at Dallas, where I got a BA in Arts and Technology.
  • I have a passion for design (I like making things functional and pretty), food (eating’s my favorite hobby), and music (I sing, play guitar, piano, and clarinet).
  • I do some graphic and web design on the side, but I’ve been loving social media marketing since I’ve started training/learning about it at sticviews.
  • Now for some random facts: I sneeze REALLY loud, I love soup (I don’t know why), I sometimes talk in weird cartoon-y voices without realizing it (awkward…), and one day, I’d like to be able to speak another language fluently (I speak conversational Cantonese, but definitely not fluently).

Be lookin’ out for blog entries from me, and follow me on Twitter – twitter.com/sonyato for random updates and links to things I like. If you really like me (and vice versa), you can friend me on Facebook – facebook.com/sonyato.

sonya sticviews custom sticker<- Yes, I’m kinda goofy.

httpvh://www.youtube.com/watch?v=E0XG-P_KVnc

Share
Get Adobe Flash playerPlugin by wpburn.com wordpress themes